Stoke car dealership welcomes return of highly experienced manager

By Sarah Garner

11th Aug 2023 | Local News

Neil Henderson has taken on the role of Used Car Sales Manager at Stoke Audi, on Stanley Matthews Way (Swansway Group).
Neil Henderson has taken on the role of Used Car Sales Manager at Stoke Audi, on Stanley Matthews Way (Swansway Group).

A Stoke-based car dealership has this week announced the return of their highly experienced Used Car Sales Manager.

Swansway Motor Group is "delighted" to welcome Neil Henderson back to the Stoke Audi dealership, on Stanley Matthews Way.

Neil, who initially undertook the role of Used Car Sales Manager and Group Buyer at Preston Audi, returns following stints as Head of Business at another Audi dealership as well as 14 months with BMW bikes.

Looking back, Neil describes the brief period working with bikes as a "mad moment", citing that he is a car man and not a bike man.

Neil returns to the group with over 20 years of experience working with Audi and a strong relationship with both Stoke Audi Head of Business, Neil Rimmer, as well as the Swansway Directors.

Neil hopes to share his wealth of experience with the younger team members at Stoke Audi (Swansway Group).

The wealth of experience which Neil has amassed is something he hopes to impart onto the younger team members around Stoke Audi, who he describes as a "a great bunch of guys who can have a laugh while working but get a lot done."

In addition to his 20 years experience, Neil brings 20 years worth of trusting customers, many of whom share his passion for the Audi brand.

This Audi knowhow is just one of several reasons why Neil Rimmer approached his namesake with the hopes of bringing him back to Swansway.

When asked how it felt to be back, Neil said: "It's been class so far; I'm looking forward to supporting Neil again. We've had a good first month and long may it continue."

Ben Gilbert, Stoke Audi Brand Director spoke highly of Neil upon his return: "It's brilliant that someone with Neil's experience and ability can be a part of our team, helping what is a young team really get the best out of themselves. Neil's already made a big influence here and I can't wait to see what else he brings."

READ MORE: Plans to transform Longton pub kitchen into one-bedroom flat 

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